VA HB 121
Status unknownSurveillance pricing; prohibited, civil penalties.
Virginia · 2026 Regular Session · lower
Quick answers
Did VA HB 121 pass?
The current status of VA HB 121 is not known from the official record. Latest recorded action (2026-02-10): Continued to next session in Labor and Commerce (Voice Vote)
What is VA HB 121 about?
Surveillance pricing; prohibited; civil penalties. Prohibits the use of surveillance pricing in connection with a consumer transaction. The bill defines "surveillance pricing" as the selling or offering for sale of a good or service at a customized price for a specific consumer or group of consumers that is based, in whole or in part, on personal data that is collected through electronic surveillance technology, regardless of whether the seller collected or purchased the personal data. The bill provides that a violation of its provisions constitutes a prohibited practice under the Virginia Consumer Protection Act.
Who sponsors VA HB 121?
Karen Keys-Gamarra is the primary sponsor of VA HB 121.
Description
Surveillance pricing; prohibited; civil penalties. Prohibits the use of surveillance pricing in connection with a consumer transaction. The bill defines "surveillance pricing" as the selling or offering for sale of a good or service at a customized price for a specific consumer or group of consumers that is based, in whole or in part, on personal data that is collected through electronic surveillance technology, regardless of whether the seller collected or purchased the personal data. The bill provides that a violation of its provisions constitutes a prohibited practice under the Virginia Consumer Protection Act.
- Introduced
- 2026-01-02
- Latest action
- 2026-02-10 — Continued to next session in Labor and Commerce (Voice Vote)
- Bill type
- bill
- Last updated
- —
Sponsors
- Karen Keys-Gamarraprimary
Committees
Not provided by source.
Action timeline
2026-01-02
Prefiled and ordered printed; Offered 01-14-2026 26104240D
filing,introduction
2026-01-02
Referred to Committee on Labor and Commerce
referral-committee
2026-01-15
Assigned HCL sub: Subcommittee #2
referral-committee
2026-02-05
Subcommittee recommends continuing to (Voice Vote)
2026-02-10
Continued to next session in Labor and Commerce (Voice Vote)
Versions
- IntroducedCompare
Documents
Votes
Not provided by source.
Related bills
No related bills recorded for this bill.
Official source
Attribution
Data from openstates_bulk_csv, retrieved 2026-07-24T05:35:59.552682Z
Inspect retained evidence for changes recorded after evidence tracking began:
Use this data
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Known limitations
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